Q&A with David George, CEO of Bikmo2 Feb 2021
How will the partnership benefit cyclists across the UK?
“Having seen a notable increase in bike thefts since the start of the COVID-19 pandemic, protecting riders’ bikes from theft has never been so important. By joining forces with the UK’s national bike marking scheme, we hope to offer both of our communities the opportunity to gain complete peace of mind at discounted prices.”
How important is company culture to you and what measures do you take to maintain it at Bikmo?
“Culture is everything - it’s hard to define but everyone at your company will know if you have a good or bad culture. For me, it has to start from day 1 at Bikmo, such that each team member is aware of how important they are in contributing to our overall success, but that comes as working as a team rather than individuals. It’s about people looking out for one another, taking responsibility and having the ability to speak up and feel valued at all levels of the business.”
What are your long term goals for Bikmo?
“Our mission as a team is to protect the world’s cyclists and we’re focussed on doing just that. As well as growing in the UK, we are looking to expand from 3 European countries in 2020 to 6-10 by 2023, and expect we’ll hit North America by 2024. That type of scale will enable us to provide more services and better value for the world’s cyclists, and partner with some of the most respected brands in the cycling world."
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